Category Page Template Contents Demo

The Category Page Templates' Content Page Banner is authored as an Experience Fragment. This Component has been added as default template content, where the subtext "What are you looking for?" and links are consistent across ALL pages using the Category Page Template. The title is inherited from the Page itself, therefore is dynamic. The description you are reading now, is also dynamic per page. This is authored in the pages properties. Go to Page Information > Page Properties, and in the first tab, titled Basic, you will find a description field which is authored at the page level.